Thierry BIEVRE, ELITHIS
Thierry BIEVRE, Chief Executive Director of Elithis group, a famous French Building Engineering firm, shares feedback on best practices to make Energy Efficiency a successful market.
From your experience, what are the main barriers to a broader Energy Efficiency development?
One very efficient way to attract your potential client’s attention is to be closed to her concerns. For some of them, worldwide Energy and Climate issues, and the way they can help improve through their firm, is an important topic. As a consequence, your sales teams need to know the main figures and facts related to these issues.
Moreover, even for a priori non-interested potential client’s, Energy and Climate insights are a useful tool to introduce a sales meeting. Indeed, nobody will refuse to talk about climate change or energy depletion!